By: Former Employee, Kassidy Abernathy
When a surprise package arrives at the front desk, and you know it’s food from a vendor:
Those times you open an excel file, and the contents are so confusing you’re like:
Whoops! Those times when you’re negotiating rates, a vendor agrees right away, and you realize you could’ve gone lower:
When a campaign is going live on Wednesday, but you’re calm because it’s only Tues…—NOPE! IT’S WEDNESDAY:
All those times you come up with a great creative idea, but no one listens because you’re a “numbers” guy:
When you create an innovative, solid media plan, and then the budget gets cut and ruins everything:
When other departments in the office start lurking around trying to enjoy all the free snacks your vendors sent, the ones you worked so hard for:
When you’re trying to invoice a buy, and the numbers just aren’t adding up like they’re supposed to:
When people ask what a Media Planner even does…?
